An expat's dreams can come true!
Just have hope. And patience.
And willingness to travel.
While we were at home in the US over Christmas, it appears Dunkin quietly opened their first UK store in Harrow. This was followed by a store in Chelmsford on Friday. As soon as I caught wind of the developments, I told the husband all I wanted for Valentine's Day was Dunkin Donuts. My request was granted.
I was so happy to see familiar items although not all my favourites were available. The donuts are as delicious as you would expect and I loved that they sold bags of coffee. My luggage is going to be so much lighter when we return from trips to the US!
Plus, flavoured filter coffee with cream!
I even got some swag- a year of free donuts and a t-shirt!
Now for the honest part... Where do I think they are going wrong? They have neglected to let all the American expats know they have opened! Hello, we'll keep you in business! I ended up travelling almost two hours due to train works and didn't give up. They also don't know how to sell filter coffee and aren't known for their espresso drinks. Except for the Dunkaccino- where are you? It was so funny because they were giving free samples of black coffee and people weren't sure what to make of it. Plain black coffee only appeals to some- they really need to push that it's a mild alternative to espresso (friends don't let friends go to Starbucks!) and let them know they can have it flavoured as well.
I'd also like to know where they are heading next. Don't leave us waiting until just before you open. I understand the reasoning behind opening in cheaper locations- especially as I overheard people wishing for the enemy (Krispie Kreme). People need time to discover your donuts truly are the world's best and that the only thing KK is good at is the plain glazed variety when it's hot now.
Fellow expats, get the word out so we don't lose Dunkin once again.